Client: Rasmussen Custom Homes
Industry: Construction
Rasmussen Custom Homes of Salem, Oregon, sought us out to create a unique brand identity that would echo their mission of crafting homes from scratch to fit the commission of each owner. After expertly setting and altering the Rasmussen type, the illustration of the custom home was crafted to perfectly fit with the logotype, symbolizing the same care with which the company designs and builds its homes. The colors were chosen to reflect the distinct, natural colors of Bend and Salem, where the company builds most of its new houses.
