Client: Nike
Industry: Sports

Created in tandem with two other snowboarding displays over the course of an inspired afternoon, this Barrett Christy display ended up being placed in NIKETOWNs across the country, including a prominent placement on a huge wall in NIKETOWN Seattle.

Copy from poster:

Barrett Christy
Bound only by orbit

Blip…blip…blip…blip. It moves at the speed of sound in the upper stratosphere, a mere blip on the radar screen. It fears nothing, unafraid to launch off the highest mountain cliff. Its landing craft should be equipped with oxygen tanks. Seemingly from another planet, it measures 62 inches tall, defies gravity and grabs huge air. It goes by the name of Barrett Christy, and she has come to rock your board little world.

Barrett Christy is the only person or extraterrestrial to ever win both the Big Air and Halfpipe at the US Open. She’s good.